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----> поведение потребителей = consumer behaviour
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--> Маркетинг = marketing
----> поведение потребителей = consumer behaviour
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- поведение потребителей = consumer behaviour
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Книга
Barlow, J.
A complaint is a gift: using customer feedback as a strategic tool
Berrett-Koehler Publishers, 1996 г.
ISBN 1-88105-281-8
Barlow, J.
A complaint is a gift: using customer feedback as a strategic tool
Berrett-Koehler Publishers, 1996 г.
ISBN 1-88105-281-8
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Книга
Koch, S. L.
A theory of grocery shopping: food, choice and conflict
Berg, 2012 г.
ISBN 978-0-85785-150-5
Koch, S. L.
A theory of grocery shopping: food, choice and conflict
Berg, 2012 г.
ISBN 978-0-85785-150-5
Книга
Foxall, G.
Advanced introduction to consumer behavior analysis
ISBN 9781784716929
Foxall, G.
Advanced introduction to consumer behavior analysis
Серия: Elgar advanced introductions
Edward Elgar, 2017 г.ISBN 9781784716929
Книга
Cronin, A. M.
Advertising and consumer citizenship: gender, images and rights
Routledge, 2000 г.
ISBN 0-415-22324-5
Cronin, A. M.
Advertising and consumer citizenship: gender, images and rights
Routledge, 2000 г.
ISBN 0-415-22324-5
Книга
Cronin, A. M.
Advertising myths: the strange half-lives of images and commodities
Routledge, 2004 г.
ISBN 978-0-415-28174-4
Cronin, A. M.
Advertising myths: the strange half-lives of images and commodities
Routledge, 2004 г.
ISBN 978-0-415-28174-4
Книга
Advertising research: the Internet, consumer behavior, and strategy
American Marketing Association, 2000 г.
ISBN 0-87757-288-7
Advertising research: the Internet, consumer behavior, and strategy
American Marketing Association, 2000 г.
ISBN 0-87757-288-7
Книга
Галлахер, Л.
Airbnb. Как три простых парня создали новую модель бизнеса
Эксмо, Бомбора, 2020 г.
ISBN 9785040972821
Галлахер, Л.
Airbnb. Как три простых парня создали новую модель бизнеса
Эксмо, Бомбора, 2020 г.
ISBN 9785040972821
Книга
Zanetti, D.
Amaze your customers!: creative tips on winning and keeping your customers
Kogan Page, 2006 г.
ISBN 0-7494-4557-2
Zanetti, D.
Amaze your customers!: creative tips on winning and keeping your customers
Kogan Page, 2006 г.
ISBN 0-7494-4557-2
Книга
Yuengert, A. M.
Approximating prudence: Aristotelian practical wisdom and economic models of choice
Palgrave Macmillan, 2012 г.
ISBN 978-0-230-12091-4
Yuengert, A. M.
Approximating prudence: Aristotelian practical wisdom and economic models of choice
Palgrave Macmillan, 2012 г.
ISBN 978-0-230-12091-4
Книга
Spiegler, R.
Bounded rationality and industrial organization
Oxford University Press, 2011 г.
ISBN 978-0-19-539871-7
Spiegler, R.
Bounded rationality and industrial organization
Oxford University Press, 2011 г.
ISBN 978-0-19-539871-7
Книга
Spiegler, R.
Bounded rationality and industrial organization
Oxford University Press, 2014 г.
ISBN 978-0-19-933426-1
Spiegler, R.
Bounded rationality and industrial organization
Oxford University Press, 2014 г.
ISBN 978-0-19-933426-1
Книга
Wohlfeil, M.
Celebrity fans and their consumer behaviour: autoethnographic insights into the life of a fan
Routledge, 2020 г.
ISBN 9780367667146
Wohlfeil, M.
Celebrity fans and their consumer behaviour: autoethnographic insights into the life of a fan
Routledge, 2020 г.
ISBN 9780367667146
Книга
Croll, E.
China's new consumers: social development and domestic demand
Routledge, 2006 г.
ISBN 0-415-41124-6
Croll, E.
China's new consumers: social development and domestic demand
Routledge, 2006 г.
ISBN 0-415-41124-6
Книга
Cochran, S.
Chinese medicine men: consumer culture in China and Southeast Asia
Harvard University Press, 2006 г.
ISBN 978-0-674-02161-7
Cochran, S.
Chinese medicine men: consumer culture in China and Southeast Asia
Harvard University Press, 2006 г.
ISBN 978-0-674-02161-7
Книга
Klintman, M.
Citizen-consumers and evolution: reducing environmental harm through our social motivation
ISBN 978-1-13-727679-7
Klintman, M.
Citizen-consumers and evolution: reducing environmental harm through our social motivation
Серия: Palgrave pivot
Palgrave Macmillan, 2013 г.ISBN 978-1-13-727679-7
Книга
Kase, L.
Clients, clients, and more clients: create an endless stream of new business with the power of psychology
McGraw-Hill, 2012 г.
ISBN 978-0-07-177075-0
Kase, L.
Clients, clients, and more clients: create an endless stream of new business with the power of psychology
McGraw-Hill, 2012 г.
ISBN 978-0-07-177075-0
Книга
Hofmeyr, J.
Commitment-led marketing: the key to brand profits is in the customer's mind
John Wiley & Sons, Juta & Co, 2000 г.
ISBN 9780770216214
Hofmeyr, J.
Commitment-led marketing: the key to brand profits is in the customer's mind
John Wiley & Sons, Juta & Co, 2000 г.
ISBN 9780770216214
Книга
Competing against luck: the story of innovation and customer choice
Harper Business, HarperCollins Publishers, 2016 г.
ISBN 9780062435613
Competing against luck: the story of innovation and customer choice
Harper Business, HarperCollins Publishers, 2016 г.
ISBN 9780062435613
Книга
Solomon, M. R.
Conquering consumerspace: marketing strategies for a branded world
AMACOM, 2003 г.
ISBN 0-8144-0741-2
Solomon, M. R.
Conquering consumerspace: marketing strategies for a branded world
AMACOM, 2003 г.
ISBN 0-8144-0741-2
Книга
Barber, B. R.
Consumed: how markets corrupt children, infantilize adults, and swallow citizens whole
W. W. Norton & Company, 2008 г.
ISBN 978-0-393-33089-2
Barber, B. R.
Consumed: how markets corrupt children, infantilize adults, and swallow citizens whole
W. W. Norton & Company, 2008 г.
ISBN 978-0-393-33089-2
Книга
Benett, A.
Consumed: rethinking business in the era of mindful spending
Palgrave Macmillan, 2010 г.
ISBN 978-0-230-10178-4
Benett, A.
Consumed: rethinking business in the era of mindful spending
Palgrave Macmillan, 2010 г.
ISBN 978-0-230-10178-4
Книга
Schiffman, L. G.
Consumer behavior
Pearson Prentice Hall, Pearson Education, 2007 г.
ISBN 0-13-186960-4
Schiffman, L. G.
Consumer behavior
Pearson Prentice Hall, Pearson Education, 2007 г.
ISBN 0-13-186960-4
Книга
Walters, C. G.
Consumer behavior: a decisio-making approach
South-Western Publishing Co., 1989 г.
ISBN 0-538-80200-6
Walters, C. G.
Consumer behavior: a decisio-making approach
South-Western Publishing Co., 1989 г.
ISBN 0-538-80200-6
Книга
East, R.
Consumer behavior: applications in marketing
SAGE Publications, 2012 г.
ISBN 978-1-446-21123-6
East, R.
Consumer behavior: applications in marketing
SAGE Publications, 2012 г.
ISBN 978-1-446-21123-6
Книга
East, R.
Consumer behavior: applicatons in marketing
SAGE Publications, 2008 г.
ISBN 978-1-412-93431-2
East, R.
Consumer behavior: applicatons in marketing
SAGE Publications, 2008 г.
ISBN 978-1-412-93431-2
Книга
Solomon, M. R.
Consumer behavior: buying, having, and being
Pearson Education, 2011 г.
ISBN 978-0-273-75588-3
Solomon, M. R.
Consumer behavior: buying, having, and being
Pearson Education, 2011 г.
ISBN 978-0-273-75588-3
Книга
Mooij de, M.
Consumer behavior and culture: consequences for global marketing and advertising
SAGE Publications, 2011 г.
ISBN 978-1-412-97990-0
Mooij de, M.
Consumer behavior and culture: consequences for global marketing and advertising
SAGE Publications, 2011 г.
ISBN 978-1-412-97990-0
Книга
Mooij de, M.
Consumer behavior and culture: consequences for global marketing and advertising
SAGE Publications, 2004 г.
ISBN 0-7619-2669-0
Mooij de, M.
Consumer behavior and culture: consequences for global marketing and advertising
SAGE Publications, 2004 г.
ISBN 0-7619-2669-0
Многотомник
Consumer behavior I: research and influences
SAGE Publications, 2006 г.
ISBN 1-412-90841-8
Consumer behavior I: research and influences
SAGE Publications, 2006 г.
ISBN 1-412-90841-8
Многотомник
Consumer behavior II: the meaning of consumption
SAGE Publications, 2006 г.
ISBN 1-412-90842-6
Consumer behavior II: the meaning of consumption
SAGE Publications, 2006 г.
ISBN 1-412-90842-6
Книга
Consumer behavior knowledge for effective sports and event marketing
Routledge, 2011 г.
ISBN 978-0-415-87358-1
Consumer behavior knowledge for effective sports and event marketing
Routledge, 2011 г.
ISBN 978-0-415-87358-1
Книга
Kardes, F. R.
Consumer behavior: science and practice
South-Western Cengage Learning, 2011 г.
ISBN 978-0-538-74686-1
Kardes, F. R.
Consumer behavior: science and practice
South-Western Cengage Learning, 2011 г.
ISBN 978-0-538-74686-1
Книга
Schiffman, L. G.
Consumer behaviour: a European outlook
Pearson Education, 2012 г.
ISBN 978-0-273-73695-0
Schiffman, L. G.
Consumer behaviour: a European outlook
Pearson Education, 2012 г.
ISBN 978-0-273-73695-0
Книга
East, R.
Consumer Behaviour: Advances and Applications in Marketing
Prentice Hall Europe, 1997 г.
ISBN 0-13-359316-9
East, R.
Consumer Behaviour: Advances and Applications in Marketing
Prentice Hall Europe, 1997 г.
ISBN 0-13-359316-9
Книга
Iqani, M.
Consumer culture and the media: magazines in the public eye
Palgrave Macmillan, 2012 г.
ISBN 978-0-230-30368-3
Iqani, M.
Consumer culture and the media: magazines in the public eye
Palgrave Macmillan, 2012 г.
ISBN 978-0-230-30368-3