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Книга
Asia branding: connecting brands, consumers and companies
Palgrave Macmillan, 2017 г.
ISBN 9781137489951
Asia branding: connecting brands, consumers and companies
Palgrave Macmillan, 2017 г.
ISBN 9781137489951
Книга
Райт, Р.
B2B - маркетинг: пошаговое руководство
Баланс Бизнес Букс, 2007 г.
ISBN 978-966-415-000-9
Райт, Р.
B2B - маркетинг: пошаговое руководство
Баланс Бизнес Букс, 2007 г.
ISBN 978-966-415-000-9
Книга
Malhotra, N. K.
Basic marketing research: a decision-making approach
Pearson Education, 2006 г.
ISBN 0-13-197121-2
Malhotra, N. K.
Basic marketing research: a decision-making approach
Pearson Education, 2006 г.
ISBN 0-13-197121-2
Книга
Burns, A. C.
Basic marketing research: using Microsoft Excel data analysis
Pearson Education International, 2005 г.
ISBN 0-13-129330-3
Burns, A. C.
Basic marketing research: using Microsoft Excel data analysis
Pearson Education International, 2005 г.
ISBN 0-13-129330-3
Книга
McNeil, R.
Business to business market research: understanding and measuring business markets
ISBN 0-7494-4364-2
McNeil, R.
Business to business market research: understanding and measuring business markets
Серия: Market research in practice
Kogan Page, 2005 г.ISBN 0-7494-4364-2
Книга
Wohlfeil, M.
Celebrity fans and their consumer behaviour: autoethnographic insights into the life of a fan
Routledge, 2020 г.
ISBN 9780367667146
Wohlfeil, M.
Celebrity fans and their consumer behaviour: autoethnographic insights into the life of a fan
Routledge, 2020 г.
ISBN 9780367667146
Книга
Peterson, R. A.
Constructing effective questionnaires
SAGE Publications, 2000 г.
ISBN 0-7619-1640-7
Peterson, R. A.
Constructing effective questionnaires
SAGE Publications, 2000 г.
ISBN 0-7619-1640-7
Книга
Ng, I. C. L.
Creating new markets in the digital economy: value and worth
Cambridge University Press, 2014 г.
ISBN 978-1-10-762742-0
Ng, I. C. L.
Creating new markets in the digital economy: value and worth
Cambridge University Press, 2014 г.
ISBN 978-1-10-762742-0
Статья
Gulakova, O. V.
Customer orientation of B2B firms in emerging markets: evidence from Russia
б.г.
ISBN отсутствует
Gulakova, O. V.
Customer orientation of B2B firms in emerging markets: evidence from Russia
б.г.
ISBN отсутствует
Книга
Grigoroudis, E.
Customer satisfaction evaluation: methods for measuring and implementing service quality
Springer, 2010 г.
ISBN 978-1-441-91639-6
Grigoroudis, E.
Customer satisfaction evaluation: methods for measuring and implementing service quality
Springer, 2010 г.
ISBN 978-1-441-91639-6
Книга
Savage, S. L.
Decision making with insight: includes insight.xla 2.0
Brooks/Cole, Thomson Learning, 2003 г.
ISBN 0-534-38639-3
Savage, S. L.
Decision making with insight: includes insight.xla 2.0
Brooks/Cole, Thomson Learning, 2003 г.
ISBN 0-534-38639-3
Книга
Lau, J.
Designing accessories
ISBN 978-2-940411-31-3
Lau, J.
Designing accessories
Серия: Basics fashion design
AVA Academia, 2012 г.ISBN 978-2-940411-31-3
Книга
Mariampolski, H.
Ethnography for marketers: a guide to consumer immersion
SAGE Publications, 2006 г.
ISBN 0-7619-6947-0
Mariampolski, H.
Ethnography for marketers: a guide to consumer immersion
SAGE Publications, 2006 г.
ISBN 0-7619-6947-0
Книга
Moore, G.
Fashion promotion: building a brand through marketing and communication
ISBN 9782940411870
Moore, G.
Fashion promotion: building a brand through marketing and communication
Серия: Basics fashion management
Bloomsbury, 2012 г.ISBN 9782940411870
Книга
Hollensen, S.
Global marketing: a market-responsive approach
Prentice Hall Europe, 1998 г.
ISBN 0-13-261090-6
Hollensen, S.
Global marketing: a market-responsive approach
Prentice Hall Europe, 1998 г.
ISBN 0-13-261090-6
Книга
Hollensen, S.
Global marketing: a market-responsive approach
Pearson Education, 2001 г.
ISBN 0-273-64644-3
Hollensen, S.
Global marketing: a market-responsive approach
Pearson Education, 2001 г.
ISBN 0-273-64644-3
Книга
Kaden, R. J.
Guerrilla marketing research: marketing research techniques that can help any business make more money
Kogan Page, 2006 г.
ISBN 0-7494-4574-2
Kaden, R. J.
Guerrilla marketing research: marketing research techniques that can help any business make more money
Kogan Page, 2006 г.
ISBN 0-7494-4574-2
Книга
Handbook of marketing scales: multi-item measures for marketing and consumer behavior research
SAGE Publications, 2011 г.
ISBN 978-1-412-98018-0
Handbook of marketing scales: multi-item measures for marketing and consumer behavior research
SAGE Publications, 2011 г.
ISBN 978-1-412-98018-0
Книга
Romaniuk, J.
How brands grow: part 2 : emerging markets, services, durables, new and luxury brands
Oxford University Press, 2020 г.
ISBN 9780195596267
Romaniuk, J.
How brands grow: part 2 : emerging markets, services, durables, new and luxury brands
Oxford University Press, 2020 г.
ISBN 9780195596267
Книга
Mohapatra, S.
Information theory and best practices in the IT industry
Springer, 2012 г.
ISBN 978-1-461-43042-1
Mohapatra, S.
Information theory and best practices in the IT industry
Springer, 2012 г.
ISBN 978-1-461-43042-1
Книга
Lee, O.
Internet marketing research: theory and practice
Idea Group Publishing, 2001 г.
ISBN 1-87828-997-7
Lee, O.
Internet marketing research: theory and practice
Idea Group Publishing, 2001 г.
ISBN 1-87828-997-7
Книга
Leading edge marketing research: 21st-century tools and practices
SAGE Publications, 2012 г.
ISBN 978-1-412-99131-5
Leading edge marketing research: 21st-century tools and practices
SAGE Publications, 2012 г.
ISBN 978-1-412-99131-5
Книга
Kirk, B. C.
Lessons from a chief marketing officer: what it takes to win in consumer marketing
McGraw-Hill, 2003 г.
ISBN 0-07-140317-5
Kirk, B. C.
Lessons from a chief marketing officer: what it takes to win in consumer marketing
McGraw-Hill, 2003 г.
ISBN 0-07-140317-5
Книга
Bolt, G. J.
Market and sales forecasting: a total approach
ISBN 1-85091-343-9
Bolt, G. J.
Market and sales forecasting: a total approach
Серия: Professional paperbacks
Kogan Page, 1987 г.ISBN 1-85091-343-9
Книга
Jenster, P. V.
Market intelligence: building strategic insight
Copenhagen Business School Press, 2009 г.
ISBN 978-87-630-0202-8
Jenster, P. V.
Market intelligence: building strategic insight
Copenhagen Business School Press, 2009 г.
ISBN 978-87-630-0202-8
Книга
Duboff, R.
Market research matters: tools and techniques for aligning your business
John Wiley & Sons, 2000 г.
ISBN 0-471-36005-8
Duboff, R.
Market research matters: tools and techniques for aligning your business
John Wiley & Sons, 2000 г.
ISBN 0-471-36005-8
Книга
Seric, N.
Market research methods in the sports industry
Emerald Publishing, 2018 г.
ISBN 9781787541924
Seric, N.
Market research methods in the sports industry
Emerald Publishing, 2018 г.
ISBN 9781787541924
Книга
Charan, A.
Marketing analytics: a practitioner's guide to marketing analytics and research methods
World Scientific, 2015 г.
ISBN 978-981-467-857-5
Charan, A.
Marketing analytics: a practitioner's guide to marketing analytics and research methods
World Scientific, 2015 г.
ISBN 978-981-467-857-5
Книга
Banasiewicz, A. D.
Marketing database analytics: transforming data for competitive advantage
Routledge, 2013 г.
ISBN 978-0-415-65788-4
Banasiewicz, A. D.
Marketing database analytics: transforming data for competitive advantage
Routledge, 2013 г.
ISBN 978-0-415-65788-4
Книга
Posner, H.
Marketing fashion: strategy, branding and promotion
Laurence King Publishing, 2018 г.
ISBN 9781780675664
Posner, H.
Marketing fashion: strategy, branding and promotion
Laurence King Publishing, 2018 г.
ISBN 9781780675664